Tuesday was Media Day. After retrieving our Day Pass credentials, it was on to Newark, New Jersey. A shuttle bus was provided to take media to the Prudential Center.After a tight security check we were able to walk onto the field, with fans watching from the bleachers and media swarming around celebrities and athletes. There was a one-hour time limit imposed for Denver Broncos and Seattle Seahawks interviews. Our team spoke with coach Pete Carroll, quarterback Russell Wilson, defensive back Kameron Chancellor of the Seattle Seahawks; coach John Fox, offensive lineman Vinston Painter, Champ Bailey of the Denver Broncos; sports anchor Otis Livingston WCBS-TV; tv personality Regis Philbin; “Extra’s” AJ Calloway; and our mentor and friend SVP NFL Frank Supovitz,to whom we owe this Super Bowl Week privilege.
Super Bowl week started on Monday, January 27, 2014 with our HSSM team heading to Media Center at the Sheraton Hotel in Manhattan at 7:00 a.m. After a brief security check, we were able to get our credentials and proceed to Radio Row, where our team had the chance to talk with and interview media professionals and celebrities. Among them were NY Jets owner Woody Johnson, President & CEO, NY/NJ Super Bowl XLVIII Host Company Al Kelly, and three time PIX 11 Emmy Award winning anchor and reporter Sukanya Krishnan. Nick Wright, radio show host, enlightened us by giving advice on marketing ourselves, pursuing a career within our interest, and avoiding internet posts that may prove embarrassing and damaging to our career.
The High School of Sports Management was a guest of Ben Sturner at the inaugural Rivalry On Ice between the Harvard Crimson and the Yale Bulldogs on Saturday night January 11th 2014 at Madison Square Garden. It was a special night for our students and their families, most of whom had never before attended a hockey game.We thank Gina Otto author of Cassandra’s Angel for not only attending but also speaking to our students and coordinating the distribution of tickets to the game. It was a hugely successful event for Leverage Agency, one of our school’s leading partners. More than 15,000 people attended. Secretary of State John Kerry and Rangers hockey legend Mark Messier were among the special guests.
On Friday, January 10, 2014 The High School of Sports Management hosted its first Sport Management event for the new year: HSSM-Rivalry on Ice Speaker Series. Invited guests included Gerry Harrington, Yale University graduate and president of Capitol City Group, Ltd. Mr. Harrington talked to our students about the 100 year-old hockey rivalry between Yale and Harvard Universities. Mr. Harrington had been inspired to come to our school by CEO of Leverage Agency Ben Sturner and by reading a published newspaper article on one of our former graduates who pursued a sport management education at UMass. In fact, if Mr. Harrington had had the opportunity, he too would have chosen sports management. He talked about his background where, though there was not much money, he and his siblings were encouraged to work hard and passionately follow their dreams. It is important to note that Gerry and two of his brothers played on the Yale hockey team at the same time. Today, they are all successful businessmen. Gina Otto, another representative of Rivalry on Ice and advocate for children, spoke also of how passionate our students have to be with the dreams they want to achieve. After graduating from college, internships and opportunities were open doors to success. She had a very successful career with CBS before launching out to pioneer a global movement, Change My World Now, and becoming a bestselling children’s author. Assistant Principal Derek Cradle also encouraged our students. He explained that though adversities come to all of us, we can rise above them, create opportunities for ourselves and others, and show that we are strong enough to conquer obstacles. Our students were challenged to attend the Rivalry on Ice event at Madison Square Garden on Saturday, January 11th, which was sponsored by one of our leading partners Leverage Agency, along with NBC Sports Network, Turkish Airlines, Uber, and the Wall Street Journal. Many of them did, and we appreciate their support.